Describe how you would allocate your expanded budget

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PharmaSim automatically adds capacity (20 million units) as well as additional marketing budget (depending upon your current performance in Student Manual). Think through as well as describe how you would allocate your expanded budget as well as capacity among two brands assuming you decided to do a line extension.

Describe how you would allocate your expanded budget as well as capacity among two brands assuming you decided to do a line extension? What factors would I reflect in my decision and why?

Reference no: EM13103179

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