Reference no: EM132228325

The purpose of this Project is to assess your ability to identify a relevant change driver impacting upon an organization with which you are familiar.

It will challenge you to:

Devise a suitable change process that will appropriately respond to that change driver,

Identify the likely stakeholder reactions to the change process you advocate and

Describe how the existing organizational design might be amended to best accommodate the planned change.

You will complete this Module Project in three submissions:

A draft proposal, due in Week 3 (this week).

Scenario

Your role in this project is to identify a specific change driver that you consider especially relevant to an organization of your choice, and to apply the theoretical principles discussed in this module to the specification of an appropriate process that will successfully respond to the demands of that change driver. You are encouraged to use your own current employer, and its current operating environment, as a base for the preparation of this project. It is, however, permissible to use an alternative organization with which you are sufficiently familiar.

To prepare for this Project:

Review the material studied during the first 3 weeks of this module.

Review the scenario and decide what organisation you would like to use as the basis for your report. To ensure you can access all necessary information, use a company you know well or one for which you can get detailed information.

Prepare and submit an initial project proposal of approximately 400-500 words that addresses the following questions:

What is the name of the organisation you propose to use, where is it located, what is its primary business and approximately how many staff does it employ? (If there are any concerns about any aspect of commercial sensitivity, it is permissible to use an assumed name for the organisation you select).

Using the value creation-modus operandi-value capture concept, what is the business model used by this organisation? To what extent does this business model rely on the application of new technologies?

What is the one change driver that is of particular relevance to this organisation’s current situation?

What significant change would you recommend the organisation implement in order to address the identified change driver?

Who are the key individuals and groups with a legitimate stakeholder interest in the change process you recommend?