Reference no: EM133498928
Case Study: As you learned in the assignment scenario on the previous page, you are in the planning phase of creating a stakeholder summary report for your company, and you want to review an example of this type of report for a company within the same industry. Use the following link to review the stakeholder summary report. (If you want to download the report as a PDF rather than viewing the webpage, scroll down until you have nearly reached the bottom of the webpage. Under "Build Your Own Report," check all the boxes, and then click "Download Your Report."
- What information does the report provide?
- How does the report use text? Where does it place text on the page?
- How does the report use images and combine them with text?
How does the report use data visualizations and combine them with text?
What effective ideas do you see that you might adopt for your own report?
ANSWER THE FOLLOWING QUESTIONS BY READING THE ATTACHED REPORT
Question 1. Describe how the Estée Lauder report uses data and other information. What data is used in the report? How does it use specific terms and figures? Your response should be 100-200 words.
Question 2. What data visualizations are provided in the report? How do the data visualizations help convey information that is both useful and easy to understand? 100-200 words
Question 3. Explain how the report is organized. Does it start with a general introductory paragraph? Does it pull the reader in with a surprising bit of news? How is the report divided up? What ideas about structure might you adopt for your report? 50 - 100 words
Question 4. Explain how the report makes use of images that are unrelated to data. Do the images illustrate points effectively, or are they merely decorative? Why do you think the report does or does not use images effectively? What ideas about using images might you borrow for your own report? Your response should be 50-100 words.
Question 5. Assess the effectiveness of the report. How does the overall presentation appeal to readers? How does the report meet (or not meet) its objective? What do you think are the report's best qualities, and what aspects might you improve on in your own stakeholder report? Your response should be 100-200 words.