Describe how management uses the strategic planning process

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Explain the different roles that strategic thinking and strategic planning play in the strategic planning process. Describe how management uses the strategic planning process to better understand their company's internal strengths and external opportunities and consequently, align their company's operations with its available resources. How does this alignment maximize effectiveness and efficiency? Also, describe how management uses the strategic planning process to overcome its internal weaknesses and its external threats.

Reference no: EM13454706

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