Describe how generic business-level strategies

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Describe how “generic” business-level strategies give a company a competitive advantage over actual and potential rivals. Pages 164-166 Consider the following: • What is a generic level strategy? • Describe the “generic” business-level strategies • How can they be applied, used, or what must a company do to be successful employing one of these strategies? o Advantages and/or disadvantages o Company examples.

Reference no: EM131661325

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