Describe how each of the seven types would be applied

Reference no: EM132556306

Assignment: Select one product. In a two- to four-page paper (excluding the title and reference pages), describe seven different types of consumer promotions from the twelve shown in Table 6.2 of the text and assess how each of the seven types would be applied to your product. Determine which strategy is the most effective and explain why.

The paper

1. Must be two- to four double-spaced pages in length (excluding the title and reference pages) and formatted according to APA style as outlined in the Ashford Writing Center.

2. Must include a separate title page with the following:

• Title of paper

• Student's name

• Course name and number

• Instructor's name

• Date submitted

3. Must use at least two scholarly sources in addition to the course text.

4. Must document all sources in APA style as outlined in the Ashford Writing Center.

5. Must include a separate references page that is formatted according to APA style as outlined in the Ashford Writing Center.

Reference no: EM132556306

Questions Cloud

Does direct marketing help with relationship marketing : Define direct marketing. Does direct marketing help with relationship marketing? How does direct marketing supply an organization's integrated marketing.

Explain how organizations use social media to communicate : You have been assigned the task as Marketing Manager to scan social media web sites and try to mitigate the negative consumer postings from a recent crisis.

What are three sales promotion strategies : What are three sales promotion strategies? Compare and contrast the three strategies and use one product to illustrate each strategy. Compare and contrast.

What are the biggest advantages of trade promotions : What are the biggest advantages of trade promotions and why? Compare and contrast trade promotions vs. consumer promotions. Incorporate concepts and examples.

Describe how each of the seven types would be applied : Select one product. In a two- to four-page paper (excluding the title and reference pages), describe seven different types of consumer promotions.

How culture and ethics influence understanding the ad : Select three advertisements from three different countries using traditional advertising venues and Internet advertising venues. Assess how culture and ethics.

Develop a plan for evaluation of training effectiveness : Develop a plan for evaluation of training effectiveness including both short-term and long-term evaluation where appropriate. Your presentation must be.

How each type of advertising strategy would be used : Look at the different types of advertising shown in Table 4.2 of the text. Select one product and determine how each type of advertising strategy would be used.

Describe each of the five w for your media planning : You have been assigned the task of purchasing media for your client's advertising campaign. In a two to four-page paper, discuss the steps you would use.

User Account

All Pages