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After Crispy Foods Ltd. had poured millions of dollars into the development of a new machine-made potato chip, the Board of Directors of the food-processing firm fired the CEO who had proposed and championed the product's development. The new CEO's first task is to find out why this monumental waste of money had occurred and how it can be prevented in the future. Describe escalation of commitment, and provide two strategies the new CEO at Crispy Foods Ltd. can implement to prevent or minimize this escalation of commitment in the future. Your answer must refer to this specific incident.
Relationship to course. How does this article relate to the knowledge within this course? How does it relate to the textbook
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Will the information from the articles posted by your peers influence your future. If so, how? If not, why not?
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Explain what is forward integration as it relates to strategic management and what are the advantages and disadvantages of it?
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