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Question: Select and research a company that sells the same type of product in multiple global markets. You will also be asked to access country-specific Web sites for the brand/product being discussed.
Many sites will not be in English. It is not necessary to be able to read the sites, but some browsers have tools for basic text translation. Be advised that the translations are often incorrect especially when it comes to marketing slogans and descriptions.
• Describe the differences in product offerings in 2 countries compared to the company's product you are familiar with in your home country. This is a total of 3 countries.
• Go to company's Web sites for the countries described and assess how the Web sites are visually similar or different for the 3 markets. Include the links in your post.
Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories .
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Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.
The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.
Promotion strategies of the one's own developed website
Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..
In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.
Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.
A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.
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