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Describe current health care marketing

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Reference no: EM133029770

Describe how health care marketing has changed since the 1970s.

  • Describe current health care marketing.
  • Identify advantages of health care marketing for an organization and its consumers.
  • Discuss whether you consider marketing an appropriate practice in health care.
  • Identify similarities and differences between health care marketing and marketing in other industries.
  • Review the ads you selected (health care and non-health care ad) and identify 2 similarities and 2 differences between the marketing in a health care company versus a non-health care company.
  • Consider readings related to the 4Ps of marketing.
  • Identify how you think health care marketing will change in the next decade.

Reference no: EM133029770

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