Describe aspects of brand management-brand extension

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Assignment:

If you are brand manager, what are some of the managerial issues/elements you would consider when making decisions on the following aspects of brand management - (1) brand extension, (2) cobranding, (3) multi branding, and (4) improving brand equity. List and discuss at least FIVE issues (plan to discuss at least one issue on each topic item).

Reference no: EM133463650

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