Describe and analyse the given marketing strategies

Assignment Help Management Theories

Reference no: EM131475522

Question: 1) Describe the marketing background of the company that includes key information about the industry indicating where the company fits and/or positions itself paying special attention to sustainable practices- environment, society, resources use, etc

2) Describe and analyse the following marketing strategies used by the company

o Analyse the main Products, services, suppliers and customers of the company

o Pricing

o Promotion

o Place (distribution)

o (Note: for each of these Ps, please reflect on relevant theory(ies), discuss the strategies applied, and sustainability practices implemented by the company) Compare the marketing mix (4Ps) to its closest competitors

Make recommendations for improvement of marketing mix for product(s) to become more competitive- Include relevant sustainability aspects.

Appendix: Include a SWOT analysis and a Positioning chart.

Reference no: EM131475522

Questions Cloud

Determine upper and lower control limits : Determine upper and lower control limits that will include roughly 97 percent of the sample means when the process is in control.

Write a report on flexibility and the psychological contract : SHR012-6 Leading and Managing People Assignment. Formulate a critical and constructive response to this manager in the form of a short report on flexibility and the psychological contract;

Define the macro environmental risk factors : Youhave been asked to advisea company considering undertaking international marketing for the first time. The product that they manufacture iselectric cars.

Principal features of outback steakhouses strategy : What are the principal features of Outback Steakhouse’s strategy in the US? Why has the strategy been so successful?

Describe and analyse the given marketing strategies : Describe the marketing background of the company that includes key information about the industry indicating where the company fits and/or positions.

When dealing with training and development-garbage : When dealing with training and development-Garbage in, garbage out relates to skewed data that can unfortunately effect needs assessments,

Key design thinking components to chosen innovation : Analyze the relevance of key design thinking components to a chosen innovation.

The names of trade associations : Use the internet to locate the names of trade associations your business would be part of and make note of the addresses,

Discuss the impact of corruption on business and society : Discuss the impact of corruption on business and society.

User Account

All Pages