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1. Absolute and Comparative Advantage. What are some industries that the country you chose has absolute advantages and comparative advantages in relative to other countries (also list some of the countries this situation applies to). 2. International Trade and FDI. Does the country you chose have trade surpluses or trade deficits and what is the status of the balance of payments? What causes these situations, are they long, medium, or short term concerns, and what impact do they have on their economies (i.e., are they good or bad for them and why)? What types of trade controls, if any, might be in place and how beneficial or detrimental are they? What types of foreign direct investment are the most common in the country you chose? What countries do the companies making such investments come from?
The first and foremost point to consider in this marketing plan is the situation analysis. It includes the external and internal environments of the company. The company's internal environment includes its strengths and weaknesses,
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