Describe a strategy for changing things that would help

Assignment Help Marketing Management

Reference no: EM13396323

Review the case for critical analysis “Southern Discomfort” in Chapter 10 and write a three to five (3-5) page paper that addresses the following:
1.Analyze and describe the issues faced by Malescowski and the company and the reasons for these issues.

2.Describe a strategy for changing things that would help resolve the situation at hand.

3.Describe a strategy for changing people that would help resolve the situation at hand.

4.Put yourself in Malescowski's place and discuss what arguments to present to the union.

5.Use at least three (3) quality resources in this assignment.

The format of the paper is to be as follows:

•Typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format.

•Use headers for each of the subjects being covered, followed by your response.

•In addition to the three to five (3-5) pages required, a title page is to be included. The title page is to contain the title of the assignment, your name, the instructor’s name, the course title, and the date.

Note: You will be graded on the quality of your answers, the logic/organization of the report, your language skills, and your writing skills...

Reference no: EM13396323

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