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Assignment:
Part 1: Product Overview
Briefly describe a product or service of your choosing.
Part 2: Pricing Strategy
How does this compare to competitors, assuming competitors are at or near break-even point with their pricing? Name at least two competitors and their pricing related to your product or service. Analyze pricing alternatives and make recommendations about pricing going forward based on the following:
What does the price says about the product or service in terms of value, quality, prestige, etc.?
Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories .
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Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.
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Promotion strategies of the one's own developed website
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In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.
Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.
A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.
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