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Industry
Transportation
Retail Banking
Entertainment
Energy
Other?
Check with the instructor first.
Constraint
Do not use any of the example companies/products in the book Pick one industry from above and
1. Identify a recent disruptive innovation in that industry
2. Describe a company using the disruptive innovation
3. Describe a company negatively affected by the disruption
4. Predict a potential disruptive innovation in the future of the industry
Submit A MS Word document with your answers to the 4 items above.
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