Department or work team that has been out of balance

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Reference no: EM132223935

1. This week's topic is conjoint analysis, which is one of the most widely used tools in marketing.

This week I'd like you to design conjoint study for a new frozen dinner for Lean Cuisine.

Specifically, I'd like you to give us:

1) the details of the new frozen dinner you recommend and why you think it will be successful

2) the list of attributes that you will use in your design and how they are related with your new product idea

3) the list of levels within each attribute how they are related with your new product idea

2. Give an example of an organization, department or work team that has been out of balance. Discuss what have been, or could be, the long-term consequences to the people (employees, customers, suppliers, community) associated with this organization, department or work team.

Reference no: EM132223935

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