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Demonstrate the ability to make decisions

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Reference no: EM132916626 , Length: word count:2000

The objective of this assignment is to develop a detailed research report on a case study, which should be relevant to the area of Strategy analysis and Strategy intent (resources, capabilities, competitive advantage, formulation and industry analysis) in the UAE context. This will test students' rational reasoning, knowledge and analytical skill as well as clarity of concepts in achieving learning outcomes.

Students should use the established frameworks related to different types of resources, capabilities, competitive advantage, and business unit analysis and support their strategic analysis with comprehensive and critical review of the company's strategic decisions (using the VRIO criteria, Porte's five forces, SWOT/TWOS, and Resource-based view). Keep in mind that a good and critical analysis of the company's success should be accurately framed, focused, informative and well structured.

Course Learning Outcomes:
In this assessment, you should be able to:

LO 2: Demonstrate a critical awareness of knowledge issues, as the basis for original thinking; encompassing current processes of knowledge production related to strategy (KN3, SK1, SK5, AR1, SD2)

LO3: Critically apply advanced skills required in research, analysis, evaluation of complex ideas, information, concepts and/or activities related to strategy. (KN1, SK4, AR3, RC1)

Program Learning Outcomes:

The Course Learning Outcomes (CLOs) indicated above are mapped to your overall (MBA) Program Learning Outcomes (PLOs). This assessment tests your achievement in the program with reference to the following PLOs:
PLO1: Critically evaluate opportunities in a variety of contexts using innovative approaches to create value for stakeholders and society

PLO2: Demonstrate the ability to make decisions based on ethical values and social awareness

PLO3: Experiment with multiple theories and functional perspectives for the interpretation of comprehensive challenges to the business environment

PLO5: Combine relevant theoretical advances with functional business skills to construct timely and informed decisions

PLO6: Defend arguments using effective teamwork; value diverse perspectives and skills; and deploy a variety of roles to accomplish team goals

Assessment Requirement:

Develop a detailed research report on a case study (Aramex) relevant to organizational resources, capabilities, competitive advantage, and strategic decisions and how these relate to the strategy positioning of the organization, using research analysis skills and knowledge acquired in class, and submit a detailed research report of 2,000 words. The report has to comply with the following requirements:

Critically analyse the strategic positioning of the company using the most significant theories/concepts/tools relevant to the question.

Challenge the company's strategic decisions regarding COVID-19 pandemic using appropriate strategic analytical tools and determine whether the company was well set up to face this unexpected situation.
Using appropriate concepts and tools, formulate strategic alternatives and strategic orientations that would provide and strengthen the company's competitive advantage and strategic positioning for the long-term.

More Explanations:

Question 1- Analyze the current situation of the company in the market? What are the strengths, the weakness?
What are the competitors? How the company is position itself in the company, what are the competitors advantages?

I want you to write about IFE - Internal Factor Evaluation Matrix and EFE - External Factor Evaluation Matrix, Porter's Five Forces Model, VRIO Analysis and RBV.

You should use four of them.

Question 2- Use the strategic tools to write about the decision that the company did it with the COVID-19, and write if this decision is good or not?
You should use two tools
For example:
Diamond model
Cooperative strategy ( Five generating strategy )
Etc....
Question 3- Come up your own alternative or proposition for the company, what the company should do in the future to sustain and to strengthen its competitive advantage for the long term.

To write the report you should use some of the tools
For example:

BCG: Boston consulting group matrix
TWOS
Three Horizons model

Attachment:- Case study requierments.rar

Reference no: EM132916626

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Reviews

len2916626

6/17/2021 9:37:58 PM

Firstly, you will find the Case study it's about ARAMEX and the rest Pdf's are helpful for you to understand more about the case study. Secondly, all the PPT's are the materials for the course and more explanation about the tools and the strategies. Thirdly, The word is the requirements for the Case study and how you should write it. Please find the attachments for the case study itself and all the materials that you need it.

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