Reference no: EM131213247 , Length:
DETAILED INFORMATION ON SUBJECT ASSESSMENTS
Class Test
Test will focus on topics covered in weeks 1- 5 and will contain short answer questions.
Individual Assignment - Report
Report to be handed in before class or during class of week 11.
Each student is required to select a company that is currently involved in E-business. The company chosen needs to be approved by your lecturer. Each student will prepare a report evaluating the e-business. The business will be evaluated on the following parameters
Description of the company's operation The ease of use of the ecommerce site, E- business applications currently used E-commerce marketing strategies
E- commerce Supply chain strategy E- commerce Security strategies
IT architecture
The assignment will list the correct referencing of each of article used in the course of the assignment. You should review and refine your report and the communication of ideas, prior to the submission of the report.
Your report must lead to recommendations on how this business can become more effective through the use of internet technologies.
Assessment
The assignment is an opportunity to demonstrate that you have understood the concepts covered in the course, can apply them to a business situation and that you can enrich the discussion with ideas from real world examples.
SUBJECT RESOURCES
Prescribed Textbook (compulsory)
Chaff ey, D. (2015), Digital Business and E-Commerce Management., 6th ed., Upper Saddle River, Prentice Hall, ISBN: 9780273786542
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Test practice questions
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