Demonstrate research and academic literacy skills

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Reference no: EM132429548

Assessment

Subject - Professional Communication Skills

Industry - Supermarket

Company - IGA

Purpose: The purpose of this report is to demonstrate research and academic literacy skills. Building on Assessment 1, you need to produce writing that is clear, concise and meaningful, whilst now incorporating evidence from sources. The structure, format, cohesion and coherence of report writing needs to be demonstrated. This is a text type that Business students are often asked to produce, so this will give you an opportunity to walk through the steps of the report-writing process.

Task Details: Include the following sections in your assessment submission:
KOI cover sheet
Title page
Executive summary
Table of contents

1. Introduce the industry you are focusing on

2. Your company
2.1 One aspect the company excels at
2.2 Another aspect the company excels at
2.3 One aspect that the company is criticised for

3. Conclusion & Recommendations
References

Ground the reader in the topic by introducing the industry that you are focusing on. Then describe your chosen company within that industry. Analyse the company by specifying two aspects that the company does well and one aspect that it is criticised for. Finally, summarise the main points that you have put forth in your report and give recommendations for how the company could improve.

Research requirements: Include a minimum of four sources, using the Harvard Anglia referencing style.

Verified Expert

The following assignment is a company report on IGA Supermarkets, which is a franchise-based supermarket chain functional in the US and other countries.The report gives an outline of the supermarket industry and introduces the background of the company.It also explains the two key strengths of the IGA brand - its capacity to help the economy, and the scope for helping people get access to affordable meals through its canned foods range.The report also states the major issue it faces criticism for - the poor market share and profitability rates, while also providing recommendations for the same. This document has been prepared using Microsoft Office Word.

Reference no: EM132429548

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