Demonstrate mashreqs commitment towards its customers

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Reference no: EM131695241

Using BSI ISO 9001 to demonstrate Mashreq's commitment towards its customers

ISO 9000 and Total Quality - The Relationship by Masaaki Imai

Final Group Presentation

I. Presentation Rules:

 a. Timings: should be 10 - 12 minutes
 b. Slides: 10 - 15 slides
 c. Theme: Design should be colorful and neat
 d. Cover: Presentation cover page should include
       a. Topic Title
       b. Participants Names
       c. Lecturer Name
       d. Course Name
       e. Course Code
 e. Attach: Each group should include:
       a. Hard Copy of the presentation
       b. Soft Copy (USB Flash Drive) includes all materials and resources used in the presentation
       c. Cover page
       d. Questionnaire list about the topic
       e. References
 f. Members: All participants should talk and be part of the presentation
 g. Dress Code: Formal
 h. Venue: Class timings
 i. Attendance: All group must be present
 j. Language: English

II. Presentation Topics

 a. Introduction
     i. Case study briefly
     ii. How the company achieved Total Quality?
     iii. Customers based and Target Segments

 b. Main Focus - (Choose 1 Focus)
     i. Ethics
        1. Approaches used to handle ethical behavior,
        2. What are guides they used to handle ethical dilemmas
        3. Discuss their Ethical Code
        4. Managers Approach to handle Ethical Dilemmas
        5. Develop Affinity Diagram for the changes made
        6. Determine CVA
        7. Principles of ISO Based

    ii. Quality Culture
        1. Define the company culture values & Traditions
        2. State the quality mission
        3. State the perception of company's advocates and resistants'
        4. Steps to facilitate the culture change
        5. Develop Affinity Diagram for the changes made
        6. Determine CVA
        7. Principles of ISO Based

Verified Expert

Quality management in any business setup is significant in order to satisfy the customers as well as increase the brand value. With the management of the quality of the services as well as the products, the businesses are able to deal with the satisfaction of the customers and also gain customer loyalty.

Reference no: EM131695241

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