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Demonstrate application of business strategy

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Reference no: EM132105169 , Length: word count:2000

Write a report on one nominated case, highlighting key aspects of competitive strategy.

Demonstrate application of the following (where relevant to the chosen case): Business Strategy, Corporate Strategy, Acquisitions and Structure, International Strategy, Cooperative Strategy, with academic references

Guidelines to introduce in the case

Company: Otis

1. External analysis(500 words) You may incorporate strategical tools from the buttom into this part *****highlighted in baby blue color

- What is the industry
- General environmental Analysis (Pestle) *you don't need to use all pestle system most relevant to the company
- The Industry environment (porter's 5 forces and all)*if they use all porter's 5 okay if some most relevant to the company.
- Competitive Environment (Rivalry amongst main Players)
- Direct and Indirect Competition
- Opportunities and Threats

2. Internal Analysis (500 words) You may incorporate strategical tools from the buttom into this part *****highlighted in baby blue color

- The Firm Resources Tangibles and Intangibles
- Capabilities (firm might have few Capabilities)
- Core Competencies (the main Capability)
- Strength & weakness
- Value Chain Analysis (Primary and Support Activities)

3. Current Strategies & for what reason (500 words)
Future Strategies & Recommendations (500 words)

In this part 2 you will provide opinion relevant to capabilities and resources but your opinion must be realistic backed up example give a proof on why strategies are working or not working.

Choose only 4 Strategical Tools and use them in part 3
1. Business Strategy
2. Corporate Strategy
3. Merges &Acquisitions
4. Integration- Horizontal/Vertical
5. ANSOFF Matrix
6. Diversification -Related/Unrelated

Attachment:- Assignment.rar

Reference no: EM132105169

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Reviews

len2105169

9/5/2018 5:37:41 AM

hi, i am attaching 3 documents 1. .docx explains our assignment in details 2.document name extra to understand to get idea how previous students did it but dont exract anything from it. 3. document case 12 Otis is our assigned case to write a report about it. remember it is 2 or 3 years old. don't rely on it you will not find everything and we can find everything about Otis company threw different resources. we will need slides in power point 5 to 7 all explained in the attached word document. any questions please advise me as all is clear and in colors ...

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