Delivery of grocery items to homes in greater raleigh area

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Reference no: EM133773490

Question

ABC Enterprises is exploring a new service to provide weekly delivery of grocery items to homes in the greater Raleigh area. The company's custom place Web-based orders and ABC's team assembles and delivers the orders in specially designed cardboard boxes. Management, interested in identifying a supplier that can provide boxes cheaply and efficiently, has discovered that each potential supplier's ability to satisfy the company's requirements is influenced by the level of demand. The following table provides ABC's vendor selection criteria, criterion weights, and rankings (1-10, with 10 being the highest) under the assumption that low, moderate, or high demand is generated for their service. SUPPLIER RATING UNDER LOW, MODERATE AND HIGH LEVELS OF DEMAND Local supplier National supplier International supplier Weight Low Moderate High Low Moderate High Low Moderate High Product Quality 0.35 8 6 5 7 7 7 6 6 6 Delivery Speed 0.15 9 7 3 6 6 6 4 5 7 Product Price 0.25 5 5 3 5 7 9 7 7 9 Environment 0.25 9 9 9 7 7 7 8 8 8 a. Which supplier should be selected if there is low demand for ABC's new service? Which supplier should be selected under high-demand assumptions?

Reference no: EM133773490

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