Define the term market segment

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1. Identify and describe a case in which an employer's activities were restricted due to age related rights of employees. Be sure to explain how the U.S. Equal Employment Opportunity Commission's criteria for age discrimination apply to the case.

2. Define the term “market segment” and explain their sigificance in formulating an orgamization’s strategies.

3. Discuss the three forms of innovation as they are categorized in terms of the degree to which they demand changes in behavior from adopters. Provide an example of products that fit each of the three forms of innovations. Discuss the significance of these innovations. How does the promotion for these products differ?

Reference no: EM132306060

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