Define the steps to implement crm at minitrex

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Discussion Question 1. Explain how it is possible for someone at Minitrex to call a customer and not know (a) that this is a customer and (b) that this is the third time this week that they had been called.

Discussion Question 2. Outline the steps that Bettman must take in order to implement CRM at Minitrex. In your plan be sure to include people, processes, and technology.

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Attachment:- Case Study.rar

Reference no: EM132479448

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