Define the problem among the target population

Reference no: EM132581386

Assignment: Develop a social media campaign to bring awareness to hazardous alcohol consumption and/or alcohol abuse among a determined target population(18-25yr old on facebook).

• Define the problem among the target population

• Research and gather data and statistics on alcohol use among the target population

• Identify evidence-based practices used for the target population

• Identify a social media platform for the campaign (ex. Facebook, Twitter, Youtube, Instagram, etc) and describe the rationale for the platform

• Develop health promotional strategies targeted for the population

• Describe how you plan to monitor the success of your campaign.

References: • Start with the learning resources in the classroom.

• Locate 7-10 journal articles or book chapters related to your special population.

• Use only scholarly, objective sources for your project. Peer-reviewed articles found in the UMUC Library databases are generally good sources. Web-based information such as Wikipedia and About.com and popular news outlets such as Time or Newsweek are NOT acceptable sources for this project.

• If you are unclear as to whether a source is acceptable, contact the instructor or visit the UMUC Library's page on locating and evaluating scholarly articles:

Guidelines: • APA format and citation style

• 1500-2000 words

• Separate title page and reference list

• 12 point font

• Numbered pages

• 1" margins

• Double spaced

Reference no: EM132581386

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