Define the primary target audience

Reference no: EM133602252

Topic: Pregnancy and Childbirth

Focus: Unprotected sex and pregnancy among teenager girls (high school and younger) in the US. ( please answer based on the topic).

Question 1. Define the primary target audience of your intended population.

Specifically describe your audience by at least one (1) characteristic for each of the 5 categories listed in Stage 1 of the pink textbook: Making Health Communication Work (NCI) - For example:

Behavioral - health-related activities or choices, degree of readiness to change a behavior, information-seeking behavior, media use, and lifestyle characteristics
Cultural - language proficiency and language preferences, religion, ethnicity, generational status, family structure, degree of acculturation, and lifestyle factors (e.g., special foods, activities)
Demographic - occupation, income, educational attainment, family situation, and places of residence and work
Physical - sex, age, type, and degree of exposure to health risks, medical condition, disorders and illnesses, and family health history
Psychographic - attitudes, outlook on life and health, self-image, opinions, beliefs, values, self-efficacy, life stage, and personality traits
It is important that you base your audience selection and description on evidence of the need for your planned intervention, and not simply your opinion of the need.

Note: Cite at least two (2) government (e.g. CDC, FDA) or peer-reviewed sources from e.g. AJPH, The Lancet to support the reason for your selection

Question 2. Describe in more detail the problem you wish to alleviate or the need you wish to meet in your intended audience.

Briefly explain how your planned program will help.

Question 3. Identify one (1) local government, voluntary health organization, religious organization, or other private agency with whom you will partner as you plan your intervention.

Document that their mission is consistent with what you wish to accomplish.
Briefly describe how you will partner with them.

Reference no: EM133602252

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