Define the marketing principles used in your answer

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Reference no: EM132680383

Nintendo: Once Again Back from the Brink

1. Using Exhibit 3-1 as your guide, analyze Nintendo's internal and external market environment.

2. Evaluate the four opportunities described in the last paragraph of the case in terms of their potential for profitability and fit with Nintendo's core competencies.

Tips for Writing an Analytical Paper

1. Define the marketing principles used in your answer. In other words, demonstrate that you read the assigned readings.

2. Analysis is NOT the same as opinion. Analysis is based on facts and principles. You organize your answer around the marketing principle(s) that is(are) relevant to the analysis.

Example: A target market is a homogeneous group of customers that the company chooses to pursue. Starting with this core definition as your guide to analyzing who is the company's target market, you must find evidence of how the customers in the group are similar (homogeneous) as well as evidence that the company is pursuing them. Notice that the definition guides you in determining which facts are relevant and important. Connect the relevant facts to the definition.

3. Edit your answer before submitting it. Correct all errors (grammar, organization and spelling).

Attachment:- Once Again Back from the Brink.rar

Reference no: EM132680383

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