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Define the different affiliated customer groups

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Reference no: EM132713620

We defined an MSP as "a technology, product or service that creates value primarily by enabling direct interactions between two or more affiliated customer groups."

Based on the definition above, explain what makes Apple an MSP. Define the different "affiliated customer groups" and what each of them contributes or gains from participating in Apple's platform (go beyond the App Store!).

Reference no: EM132713620

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