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Assignment- create a new product and provide how you would market your product. You will need to provide information on how your product is superior to your competitions product.
1) Define and explain each of the following tools/concepts below.
· The strategic planning process
· S.W.O.T
· Market Segmenting
· Target Marketing
· Product Positioning
· Offerings: -product, price, and service. 2) Analyze security, privacy, ethical, and legal issues related to the digital information world and marketing The assignment needs to be in a Word document and in APA format. You must cite at least 3 academic references.
The page requirement is a minimum of 4 pages in length. This does not include the cover and reference pages.
Write a summary about Projected job growth and demand,Average starting and median salaries etc.
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How Can Corporate Brands Be Globally Relevant While Locally Applicable?
You are required to make recommendations for the following key components of a marketing plan for Godiva Gems. Segmentation-Targeting-Positioning strategies and Marketing Mix Strategies.
What is culture shock? - What can you do to reduce the negative effects of culture shock?
You are to identify your problem and set priorities. As you begin to examine the characteristics of the problem, you will be able to begin to clarify the priorities.
Define quantitative research. Define qualitative research. List the differences between these two research methods. What is pluralistic research?
Interview a local small business owner to determine the type of marketing research, if any, he or she has used.
Define marketing research, Explain the importance of marketing research and Describe the steps involved in conducting a marketing research project
Briefly explain the social research of Everett Rogers regarding diffusion of innovations, characteristics of innovations, and adopter categories.
throughout this class you have examined the product or service of a company and addressed market segmentation pricing
Discuss the impact of marketing strategy on profit in 2 business.
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