Define market segmentation and provide an example

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1) Define market segmentation and provide an example.

2) Define target market and provide an example of the target market for a specific business. For example, who would be the target market for H & M or Bass Pro Shops? (Select a different business than the example provided)

3) Define differentiation. Also, why is differentiation in products/services instrumental in the success of a business?

4) Why do we research the market?

Reference no: EM132997743

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