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General conceptual model
Question 1: Design your own conceptual model and elaborate the hypothesis between the variables that you will be testing.
three products(hoverboards, Samsung's Galaxy Note 7, Watermelon Oreos) that have failed and explain how and why they failed.If you were the marketing manager
The stage of the industry life cycle that you believe your selected sector to be currently operating in, The supporting reasons that support your decision and selection of its current "stage" of the industry life cycle
Define public relations, and explain it through a banking-related example. Define advertising, and explain it through a banking-related example
Select a global or multi-regional (does business in more than one country) company and one of its products or services that will serve
As a partner in a software-developing firm, you are going to review China and India to determine which market to enter first.
Give three real-world examples of sites that have successfully supported ebusiness goals and strategies. Post at least three sites (their url) and explain why you have listed them.
Select a current product with which you are familiar, and pitch a new Integrated Marketing Communications Plan (IMC) to your client who is the marketer/producer of the product. Evaluate the target audience's use of and belief in the communications ..
Define marketing and discuss how it is more than just "telling and selling." Answer the claim that marketing "makes people buy things they don't really need.
Explain E-business and physical shops and when E-Business is actually not profitable but just another way to focus customers into buying at their physical shops
How can this ad affect the service's perceived quality, Explain how the imagery of the ad communicates the product to the consumer
Analyze marketing decision support systems and their impact upon marketing management systems. Describe the key factors, such as demographic, economic, natural, technological, political, and cultural developments, that affect marketing strategies
Drucker's view on marketing can be summed uo in 5 points. what are these five points? argue that each point is conditional, shallor or not supported by contemporary thought
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