Define distribution channels

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1. Define distribution channels.

2.How are distribution channels and logistics interrelated?

3.What is dual distribution (multiple distribution)?

4.Contrast intensive distribution with selective distribution. Why are both needed?

5.What are "push" and "pull" strategies? What are some benefits to each?

6.What is advertising and why is it important?

7.What is AIDA?

8.What are basic differences between cognitive, comparative, emotional, fear appeal, subliminal, image and endorsement ads?

Reference no: EM132950085

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