Reference no: EM131614155

Develop a 10- to 12-slide Microsoft® PowerPoint® presentation, with notes on each slide, in which you relate consumer behavior and social media influence. Address the following:

• Define consumer behavior, and how it relates to marketing.
• Select a recent purchase and describe how social media and word of mouth influenced your decision.
• Provide a minimum of three (3) examples of social media in your decision, such as screen shots or video.
• Cite the assigned reading and at least one outside reference (minimum of two references).

Format your presentation consistent with APA guidelines. Click the Assignment Files tab to submit your assignment.