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1. Define and explain what segmentation is, and discuss different segmentation bases you could use for your product/service.
2.Based on your segmentation, describe each of the target markets that you would seek to reach. Explain why they will be the most profitable for your product/service.
3.Develop a value proposition for your product/service through differentiation and positioning. Include the following:
.Introduce at least two (2) competitors and explain their current positioning in the market (what do they promise to deliver?)
.Discuss possible competitive advantages your product/service can use to differentiate itself from these competitors (product, services, channels, service, people or image) and select which one(s) to use to build your positioning. ?Based on this differentiation, explain your value proposition and develop a positioning statement.
Explain Bets are on that Google, which now brokers ads for US' newspapers and Google's strategy is based on effective management of micro targeted segments
Explain emerging technology or service not currently or readily in use in banking industry and discuss what the technology is and how it works and benefits it will provide and any potential negative aspects of the technology.
Explaining 4 P's or Word of Mouth Advertising and Competitive Advantage and How are companies incorporating social and other media
Concept where goods are produced without taking into consideration the choices or tastes of customers
2) What types of retailers would be most affected by changes in the age distribution of the populations?
Retirement strategy and salary arrangements.
competitive advantage implies the creation of a system that has a unique advantage over competitors. with the advent of
read the required elliot article and explore the tupperware website to familiarize yourself with tupperwarersquos
Explain Marketing Channels and Distribution Network and What decisions do companies face in designing and managing and evaluating and modifying their channels
Explain Step-wise answer to Marketing mix and Explain why consumers may want or need the product or service
Explain Global e-business and what are key issues that must be addressed by global companies
Explain Comparing and Conntrasting the 4 Ps Approach to the Value Approach and what would you expect to be the same and what would you expect to be different between two companies that apply one or the other approach
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