David meets goliath-negotiating with wal-mart

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David Meets Goliath - Negotiating with Wal-Mart

  • Consider a situation where you are negotiating with Wal-Mart for your family farm's milk. Confronted with various hardball price challenges, what type of negotiation situation would you use: distributive or integrative and why? 
  • What are your key negotiating principles?

Reference no: EM132408798

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