DATA6000 Capstone: Industry Case Studies Assignment

Reference no: EM132856928

DATA6000 Capstone: Industry Case Studies - Kaplan University

Literature Review

Your Task
Generate a unique business question which can be explored using available data sources and analytics methodologies mastered in the business analytics degrees.

Assessment Instructions

The first part of any good research project is a literature review. In approximately 1000-1500 words (excluding referencing) address the following sections which will assist you to outline a business industry problem that can be addressed through data analytics.

1. Industry Background:
Chose an Industry, e.g. healthcare, retail, education, finance, recreation, government, etc. and discuss three key business problems currently facing this industry.

2. Existing Analysis and Methodologies:
Research and evaluate existing analysis on the three business problems you have chosen and reflect on the data and analytics methodologies that have been employed this this analysis.

3. Data Sources:
Evaluate the types of data sources available to analysts in this industry. Explore the available data sources you can access to address the three business problems you have identified and evaluate what type of descriptive and predictive analytics techniques could be used.

4. Selecting Business Problem: Generate a unique business question for this industry based on one of the business problems. This is the business problem you will address in Assessment 4 (Industry research report). For the business problem you select briefly summarise the:
1. Data source you will use
2. Methodologies you will explore (brief)
3. Originality of your contribution (i.e. Why your is analysis unique given existing research and analysis in this space?)

5. Provide at least ten relevant, credible references to support your ideas and explanations. Use the Harvard referencing system recommended in the "Study Support Resources" section of the portal (See Referencing and Plagiarism Help)

Attachment:- Industry Case Studies.rar

Reference no: EM132856928

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