Data collection and data analysis framework

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Reference no: EM132348223

LO Covered

Apply the business analytics life cycle/process (identify the problem, describe the data, analyse the data, interpret the results, and make presentation on recommendations).

Context of Case Study

The global Business Intelligence and Analytics market this year has already reached or is nearing $16.9 Billion, according to Gartner. The BI and Analytics market has undergone a major transformation from an enterprise IT-led, record reporting system to business-driven self-service data explorations. This turnaround of trends in Business Intelligence (BI) and Analytics indicates a larger trend of mainstreaming or democratizing all data technologies. The need for "accessibility, agility and deeper analytical insights" has never been more intensely felt in businesses before.

In the current business scenario demanding immediate time-to-insight, it is no longer sufficient for the CMOs to have expertise in branding or ad placement, they are also expected to be experts on customer analytics. The current Business Intelligence and Analytics trends can be broadly categorized into three categories, trends that are common to BI and Advanced Analytics, Bi-specific trends, and Analytics-specific trends.

With reference to above context select a company, evaluate the business process and propose a new
/ improved business intelligence and analytics. You are required to develop a report not exceeding 2500 words, which comprises of the following.

1. Work Proposal
2. Introduction
3. Study of existing Business Process / System
4. Comparative study of selected companies business process / analytics / intelligence system with any one of the other similar systems.
5. Data collection and data analysis framework
(You can use organization data after approvals or open data related to your area of study)
6. Proposed business intelligence analytics framework
7. Barriers, Challenges and Benefits
8. Critical Evaluation, Recommendations and conclusions
9. References

Instructions for work proposal

a) Submit a work proposal comprising of the following on or before the end of 8th Week

Expected Deliverables of the assignment [The deliverables are the specific work products that student must produce in order to complete the assignment. Example: For a business analysis assignment, deliverables could be business analysis plan, feasibility report, business requirement specification etc.]

Approach towards the solution [Specify the Literature, Software and Hardware, Tools and techniques needed to meet the assignment objectives]

b) Documentation Requirements
• Adopt academic conventions appropriate to a higher degree
• Avoid ‘cut & paste' model solutions
• Use free and open source software for data analysis
• Follow MEC policies, sign and submit relevant documents for data/information collections.
• Don't breach company confidentiality
• Pay close attention to assessment weighting and allocate your effort proportionately
• Use MEC LMS Moodle for peer and tutor support
• Try to submit coursework as a single piece, preferably in Microsoft Word or Adobe PDF format

Attachment:- Business Intelligence and Analytics.rar

Verified Expert

The assignment presented here is a research proposal that is developed by keeping the case study of the Global Business Intelligence and its analytical development in focus. The data collected in the assignment is based on Oman and its telecommunication industry.The proposal includes the company's introduction, its business process and a comparison of its business analytics with other companies.The paper also includes the challenges and limitation for the company in applying the business process.

Reference no: EM132348223

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Reviews

len2348223

7/29/2019 10:54:43 PM

Send me Proposal first and dont start further until I say to proceed further Don't forget to tell the tutor that data should be taken from Oman. firstly need the proposal following is the format. 1- title of the dafa set 2- what delivery and predict ( proposal, report, presentation) 3- which software used ( pspp ) 4- what technique used in analyze 5- task timeline ( same as action plan ) 6- reference ( i will provide u the reference)

len2348223

7/29/2019 10:54:05 PM

Deliverables Aspects 0-3 4-6 7-9 Mark Task. 8 Critical Evaluation, Recommend ations & Conclusions Poor discussion of Critical Evaluation, Recommendation and Conclusions. Partial discussion done. Relevant points not properly discussed Satisfactory / Good discussion of Critical Evaluation, Recommendation and Conclusions. However scope of improvement exists Very Good / Excellent compilation of Critical Evaluation, Recommendation and Conclusions. Discussed relevant key points for each aspects. Deliverables Aspects 0 1 2 Mark Task. 9 References Poor References provided. Not followed CU Harvard style. Satisfactory / Good References provided. However scope of improvement exists. Poor References provided. Not followed CU Harvard style.

len2348223

7/29/2019 10:53:55 PM

Deliverables Aspects 0-3 4-10 11-15 Mark Task. 6 Proposed BI Framework Poor discussion of BI Framework. Relevant points not discussed / Satisfactory / Good discussion of BI Framework. Components of BI Very Good / Excellent compilation of data BI framework. Discussed relevant flow, process Partial discussion done identified and discussed. However scope of improvement exists and components. Explained necessary framework with usages. Deliverables Aspects 0-3 4-6 7-9 Mark Task. 7 Barriers , Challenges, Benefits Poor discussion of Barriers, Challenges and Benefits. Partial discussion done. Relevant points not properly discussed Satisfactory / Good discussion Barriers, Challenges and Benefits. However scope of improvement exists Very Good / Excellent compilation of Barriers, Challenges and Benefits Discussed relevant key points for each aspects.

len2348223

7/29/2019 10:53:43 PM

Deliverables Aspects 0-3 4-20 20-25 Task 5 Data Analytics Framework Poor discussion of Data Analytics Framework. Relevant points not discussed / Partial discussion done Satisfactory / Good discussion of Data Analytics Framework. Satisfactory demonstration of different types of hypothesis and tests. However scope of improvement exists Very Good / Excellent compilation of data analytics framework. Very Good / Excellent discussion of different types of hypothesis testing and relevant examples provided. Explained necessary framework with usages.

len2348223

7/29/2019 10:53:37 PM

Deliverables Aspects 0-3 4-8 9-10 Task. 3 Existing System Study Poor discussion of existing system Relevant points not discussed Satisfactory / Good discussion of existing system. Few components of discussion can be improved. Very Good / Excellent compilation of existing system Explained complete system. Necessary diagram / illustration provided Deliverables Aspects 0-3 4-10 11-15 Task 4 Comparative Study Poor discussion of comparative study Relevant points not discussed / Partial discussion done Satisfactory / Good discussion of comparative study. Few system components of discussion can be improved. Very Good / Excellent compilation of comparative study. Explained systems and components. Necessary table provided

len2348223

7/29/2019 10:53:31 PM

Deliverables Aspects 0-3 4-8 9-10 Task 1 Work Proposal Poor compilation of work proposal. Relevant points not discussed Satisfactory / Good compilation of work proposal. Few components of work proposal not discussed Very Good / Excellent compilation of work proposal reflecting all key components and points Deliverables Aspects 0-1 2-3 4-5 Task 2 Introduction Poor compilation of Introduction. Relevant points not discussed Satisfactory / Good compilation of introduction. Few components of introduction not discussed Very Good / Excellent compilation of introductions. Explained organization / company business introductions

len2348223

7/29/2019 10:53:21 PM

20-29% No learning outcomes fully met. Little evidence of attempts to engage with module materials. 10-19% Little attempt to engage with assignment brief and has not met learning outcomes.In adequate demonstration of knowledge or understanding of key concepts, theories or practice. 0-9% No real attempt to address the assignment brief or learning outcomes

len2348223

7/29/2019 10:53:15 PM

60-69 % Good Good understanding of the issues. Engages directly with the question. Clear argumentwith g ood examples used to support it. All main points and important issues of the question/task covered. Some evidence ofreading o utside the module list Some small repeated errors in referencing or grammar or syntax as appropriate 50-59% Competent Generally sound understanding of basic theory and concepts. Content relevant to thequestion/task. Competently deals with main issues. Reading based on main texts ormaterials, but not always fully utilised in supporting argument. Some repeated errors in referencing or grammar or syntax as appropriate. 30- 49% Retrievable fail Some learning outcomes and / or assessment criteria not met. Superficial treatment of issues. Some is relevant to topic set. Material merely repeatstaught input. Lacks understanding of basic th eory or concepts. Possible use of extensive quoted passages. Evidence of sufficient grasp of learning outcomes to suggest that the participant will be able to retrieve the module on resubmission.

len2348223

7/29/2019 10:53:08 PM

Assessment Grading Criteria 90-100% Outstanding Focused and comprehensive engagement with the question, showing evidence of in- depthunderstanding of the issues. Extremely clearly structured and demonstrating a coherent argument throughout. Evidence of wide, independent reading. No obvious errors in referencing or grammar or syntax as appropriate. 80-89% Excellent Detailed identification of the issues with evidence of clear understanding of the issues. Well-structured with evidence of independent reading supporting the argument. Very few errors in referencing or grammar or syntax as appropriate. 70-79% Very good Identification and very good understanding of issues in the assessment. Full answers to allque stions/task. Very clear argument with relevant examples used to illustrate response. Clear evidence of reading outside the module list. Few errors in referencing or grammar or syntax as appropriate.

len2348223

7/29/2019 10:52:46 PM

Instructions to Student: • Scale down to 50 marks – Assessment marks. • This is an individual Assignment. • Submit the work proposal for this assignment on Moodle by week 8. • Submit the assignment document on Moodle by Wednesday, Week 12 Note : ? Soft copy of the final document after plagiarism check must be uploaded through Moodle, on and before Wednesday during 12th week of academic calendar. ? Ethical form, declaration form must be uploaded along with your report. Presentation is mandatory for awarding marks and will be conducted only after submission. If absent for presentation, zero marks will be awarded. Presentations will be scheduled during 13th and 14th Week.

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