Customers unwaveringly focus their orientation

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According to Day (2003), "Companies with the best connections to their customers unwaveringly focus their orientation, configuration and use of information on the people and businesses that buy from them." What does Day mean by "…orientation, configuration and use of information…."? Do you agree? Provide an example of a successful company that you feel either conforms to Day's precepts or does not, and how.

Reference no: EM131116762

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