Customer value propositions are basic statements

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Customer value propositions are basic statements of how a sales offering will add value to your prospect's business. Essentially, the customer value proposition summarizes the legitimate business reasons for making a sales call. Refer to pages 136-139of your textbook.

Create a customer value proposition for a business that you are familiar with. Your own Customer Value Proposition should answer the following questions:

1. What are the primary reasons that customers would want what you are offering?

2. What are the primary benefits of your product?

3. What are tangible positive outcomes your product facilitates?

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Reference no: EM132459476

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