Customer relationship management-decision support systems

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The chapter covers the topics of Customer Relationship Management (CRM) and Decision Support Systems (DSS). Can you explain these concepts[secondary data, primary data, primary source, secondary source, advocacy research, marketing infonnation systems (MIS), decision support system (DSS), marketing dashboard, customer relationship management (CRM), data system, model system, dialog system and knowledge management (KM)] Please explain using the example of Salesforce enterprise management software, as well. You may refer to the links/resources that I had provided you on Salesforce. (approximately 800 words)

Reference no: EM132296834

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