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Topic 1: Given the commoditized nature of many markets today, does customer relationship management and its associated focus on quality, value, and satisfaction make sense? If price is the only true means of differentiation in a commoditized market, why should a firm care about quality? Explain.
Topic 2: Select one profitability analysis and discuss in-depth how this analysis can aid in the decision-making process. Assume that the decision-maker needs to decide between two marketing alternatives.
450 - 500 words minimum. Two (2) references are required beyond the text book. Be sure to cite and source in APA format.
Topic 3: Why is marketing ethics a strategic consideration in organizational decisions? Who is most important in managing marketing ethics: the individual or the firm's leadership? Explain your answer.
What is the relationship between marketing ethics and organizational performance? What are the elements of a strong ethical compliance program to support responsible marketing and a successful marketing strategy?
for this assignment you will choose a company with which you are familiar. you are encouraged to choose a company for
Describe your new product. You have many choices. It could be a classically innovative product, newcategory entry, an addition to the product line or line extension. It could even include more minor product changes like product improvements, repos..
bullexplain the relation between international trade and world output.bulldescribe the broad pattern of international
Choose an existing hospitality organization in Lane County and develop a marketing plan for them based on their product-service mix, location, and target market. Be sure to define all of these in your plan
Which two week span produced the highest sales total? What was the CPA during that two week period
The assignment is to tell me the business and how you would use the management functions to run your establishment, office, operation, restaurant, health care facility, gym or whichever business you are a manager. How are these functions going to..
Draw a business process model that describes the Beach Dudes sales and collection process. Use either Powerpoint, Visio, or Word
Summarize the article and In your own words, explain why target is revamping its grocery aisles
Explain memo to the entire chamber of commerce
q1.compare and contrast earned value with planned value. what should a project manager infer if earned value is greater
Propose and justify marketing strategy for each of the 4Ps (i.e. product, price, place, and promotion); and Propose action programs for the first six months of product launch to achieve stated marketing objectives
Following the mass shootings at Pulse nightclub in Orlando this past week, there has been a call for gun control. Should the government regulate the sale of guns and under what circumstances? Does the regulation of guns differ from the regulation ..
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