Reference no: EM133426933

Question: You work for a custom travel business that operates across the world. Your clients tend to come from your own country, but you have regular customers from over 40 others. Although you do not offer cut-price or budget travel itineraries as such, you do like to book airline tickets (in particular) with the lowest-cost option to keep the overall costs down for your customers. Your 24/7 manned customer service desk has had to field some very challenging problems over the years, but increasingly there have been issues with low-cost airlines cancelling flights at short notice or dropping ticket holders who check in late at the airport (this is a common practice as airlines routinely overbook on the assumption of a percentage of no-shows). A recent analysis of the customer service query data has revealed that some 54 percent of all issues handled by the customer service desk relate to problems with low-cost airlines. Typical problems are cancelled flights, late flights (causing connection problems), moving customers to later flights, additional baggage charges, and lost baggage. A board meeting concluded that from next month the business would no longer recommend low-cost airlines on itineraries and would counsel customers to consider other airline services.

Your task: You have been asked by the board to email to be sent to the entire customer database informing them of the new policy