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Current product life cycle stage for electric vehicles

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Reference no: EM133247286

This activity focuses on Karma Automotive.

"Karma Automotive, founded in 2014, is a southern California based producer of luxury electric vehicles. Headquartered in Irvine, California with a production facility located in Moreno Valley, Karma sells vehicles via its dealer network in North America, Europe, South America and the Middle East." (Source: Karma Automotive)

Identify and explain in detail the current product life cycle stage for electric vehicles (overall and not just luxury electric vehicles). Use research/data to support or justify your answer.

In developing your answer, you must discuss what is happening to product, pricing, promotion, and place/distribution (at the industry level) in the stage you identified. For instance, in the introduction stage, there are not many variations of the product. Similarly, you must discuss the state of competition and consumer adoption trends that are likely to be associated with the PLC stage you identified.

Reference no: EM133247286

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