Cultural events may be good advertising

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Reference no: EM131039275

True or False: Sponsorships of sports or cultural events may be good advertising, but they do little to enhance relationship marketing.

True or False: A penetration price policy sets a low price as a major marketing weapon.

True or False: Production can be defined as the use of people, machinery, and other resources to convert materials into finished products and services.

True or False: The goal of a trade promotion is to get new and existing customers to try or buy products.

Reference no: EM131039275

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