Critique research paper on change management

Reference no: EM133137925

Question: Write critique research paper

Article 1 - Change Management - Design for Action by Tim Brown and Roger L. Martin

Article 2 - Why digital strategies fail by Jacques Bughin, Tanguy Catlin, Martin Hirt, and Paul Willmott

Most digital strategies don't reflect how digital is changing economic fundamentals, industry dynamics, or what it means to compete.
Companies should watch out for five pitfalls.

Structure

Introduction
discussion
conclusion
references

Reference no: EM133137925

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