Reference no: EM133134240 , Length: word count:2300
Assignment
You are required to write an essay which answers the question below. You should base your essay upon the organisation which you carried out the Strategic analysis on in your first work (Apple Inc.)
Essay question:
Critically evaluate the range of strategic options available to the organisation and critically discuss the merits of each.
Critically discuss the challenges the organisation may face related to issues of strategic implementation and make recommendations on how these may be overcome.
Your essay should be 2,500 words (+/- 10%). Harvard References.
Critically evaluate range of strategic options available to the organisation and critically discuss the merits of each.
(In this section it is expected to address strategic options available to a company and relate it to your chosen company. Be critical and generate discussion, try to avoid a descriptive style essay).
You could cover Generic Options for example Porter's Generic Strategies , you could also discuss alternative generic strategies.
Strategic Directions, Ansoff Matrix, this matrix provides four basic strategies for corporate strategy. Also information on methods to pursue strategies; Organic Development, Strategic Alliances, Mergers and Acquisitions.
To elaborate a critical analysis you can generate some discussion on each theory by bringing together what different authors are saying, some authors may be in favour some may see some limitations, this would help you to create a critical essay, remember to clearly citate your discussion. For example according to author 1 Porter Generic strategies can help companies to.....( author1, 2012) on the other hand this other author says the Porter Generic strategies are limited because (author 2, 2015).....in this sense this other author says......(author 3, 2017).... Then explain which are the strategies of your chosen company with examples.
Critically discuss challenges of strategic implementation
Second part of the essay. Critically discuss the challenges the organisation may face related to issues of strategic implementation and make recommendations on how these may be overcome.
(In this section it is expected to address challenges organisation may face in regards of strategic Implementation and relate it to your company with examples, also provide recommendation to address the identified challenges. Again it is important you are critical and provide in depth analysis.
In this section you should try to identify the challenges and relate it to your company. The Balanced Scorecard, many companies in order to implement and manage strategy use Balanced scorecard.
Information on discuss Intended/ Emergent strategies and challenges of each, you could also discuss challenges in managing strategy development processes.
Information about managing change and challenges associated, you could also discuss Forcefield analysis in order to identify forces blocking and facilitating change. You also discuss the Change Kaleidoscope to analyse how ready is the organisation to go over a specific change.
You could also talk about leadership styles, styles of managing change. You can also identify types of strategic change as identified by Balogun & Hope there are 4 types of strategic change (adaptation, evolution, reconstruction or turnaround, revolution).
Essay Structure
- an introduction,
- main body answering questions requested and a
- final conclusion bringing together all elements mentioned in main body,
- list of references.
Be critical
It is expected extensive research, discussion and critical analysis, add relevant sources to back up your essay, like academic journals and other reliable sources. One way to provide a critical analysis is by highlighting what different authors say about a theory or concept. Some of the theories learnt during the module are quite old, you could generate some discussion around this, are they still beneficial in today's business environments? Use Harvard referencing consistently.
Attachment:- Business Srategy.rar