Critically evaluate the holistic and integrative nature

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Reference no: EM133689089

Problem: Marketing

I. Critically evaluate the holistic, integrative nature and role of strategic management as a discipline.

II. Appraise the key elements of the strategic management knowledge base using a range of integral analytical and strategic tools.

III. Critique competing and conflicting literature-based theories and conceptualizations of the strategy formation process.

IV. Test large company-oriented areas of the strategic management knowledge base for applicability.

Reference no: EM133689089

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