Critically analyze whether kodak should diversify

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Reference no: EM133720748

Strategic Management - Learning Journal Entry

Description

For this module you will undertake learning activities related to the lecture materials on Corporate Strategy and the Eastman Kodak Case Study.

Using the multiple frameworks provided in the class lecture slides perform a corporate strategy analysis of the Eastman Kodak company as it is presented in the case study. Using the findings from your analysis prepare a response to the following question:

Critically analyze whether Kodak should diversify into the pharmaceutical industry.

Reference no: EM133720748

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