Creative entrepreneur case and perform SWOT analysis

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Reference no: EM132113713

1. Carefull consider the creative entrepreneur case and perform a SWOT analysis in order to identity the strenghts, weaknesses, opportunities and threats.

2. Research insurance company advertising campaigns. Any company is fine. Why do you think companies spend so much on marketing? What do you think makes an effective campaign? Why?

3. There is a continuous debate regarding about personal lines insurance being a commodity. What is your opinion. Why?

4. There is a continuous debate regarding about personal lines insurance being a commodity. What is your opinion. WhyFind a company that you believe or can prove is not delivering IT value successfully. Evaluate which principle(s) you believe they are not following (with references for why you believe that to be the case) and propose how you improve the situation (with actionable specifics).

Reference no: EM132113713

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