Creating the right marketing strategy and its implementation

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1. Business management skills are an important contribution to the success of any business. In order for a business to grow, expand and flourish, the management team have to take management skills seriously. Identify the key management skills and demonstrate how management should employ these skills to run their business successfully

2. The marketing mix elements are quite significant in creating the right marketing strategy and its implementation. illustrate how you would use the marketing mix elements to come up with the right marketing strategy or market offering for your courier service.

Reference no: EM132146048

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